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Develop
An Income From Affiliate Programs
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by:
Phil Wiley
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Whenyou're trying to develop an income from affiliate programs, don't
fall into the trap of only promoting information products or tools
aimed at Internet marketers.
Many people, even those who have been in the game a long time, get
stuck in this niche and never leave it. They forget that there's a
whole wide world of buyers out there just waiting to be sold to.
I guess it's natural for many people to start off selling marketing
ebooks, member only sites, and related products. After all, it's what
they're interested in so they tend to think everyone else is. But
really they're playing in a very small arena.
Another reason is that these products are pushed into their faces all
the time...in newsletters like mine :-)
People also tend to promote products in the very narrow Internet
marketing niche because they generally pay a much higher affiliate
percentage, often 50%.
All well and good, but we're all selling to each other and competition
is fierce.
I hate using that clichéd expression "think outside the box" so I won't.
But what you need to do is take a good look around the net. Study what
people are buying.
Remember how in last weeks newsletter, and in the week before's I
talked about building 2 mini sites a week... saying that if they all
only made $50 a week after a year you'd end up with a weekly income of
over $5000?
http://www.ozemedia.com/newsletters/issue271.htm
http://www.ozemedia.com/newsletters/issue270.htm
Well the health related mini site I built just over 2 weeks ago has
really taken off, and last week it grossed $5695 paying me $348 in
commissions. See screenshot.
It's doing well because:
Competition for sales is fairly low in this niche. (you'll find that
nearly EVERY niche has lower competition that the overcrowded marketing
niche.)
It's a tangible product that people spend big sums on.
Health is a huge industry...most of us want to live to old age. I'm
nearly there :-) We're an aging society so demand in this field will
keep growing.
Now $348 is nothing startling, and I expect this to grow as the site
does better in the search engines. But my total costs have been under
nine dollars for the domain name, and around $25 on Google
Adwords.
I can't really take hosting costs into consideration because I pay just
$29 a month to host up to 200 sites
The money spent on Google Adwords will not be ongoing. The way I
currently work is to list a site with one or two of the pay-per-clicks
until they take off in the no fee search engines. See Allan Gardyne's
Pay Per Click Search Engines site for advice on using them
The downside, if it can be called a downside, is that commissions are
usually much lower in this and other niches.
But that's got to be balanced against the fact that there are a lot
more potential buyers in this (and numerous other) fields, and that
people often spend bigger sums.
So even if you only make 3 to 8 percent on sales of big item products
it can soon add up.
The aforementioned Allan Gardyne, who does VERY well marketing to
marketers, is someone who really understands the importance of
targeting other areas.
Take a look, for instance, at this site his assistant Rupert built
using Site Build It.
It's making around $1000 a month in affiliate income but the affiliate
program the site is linked to, Tiger Direct, only pays 3 percent.
So as usual I've taken a long time to get around to the point of all
this, which is you've GOT TO look at expanding into other niches.
Tip 1:
Look at using Nichefinder to help you locate profitable niches to build
sites around.
Tip 2:
Wordtracker is another very useful tool. I've got an annual account I
use several times a week
Tip 3:
Read my book Mini Site Profits to see how I'm doing it.
Tip 5:
If you want to build a text based site like Allan's, which ranks very
high in the search engines, and you're not comfortable doing it all on
your own use Site Build It.
2. Value Exchange.
And while we're talking of Ken Evoy's Site Build It, he's just released
a new free service which helps you find exchange links for your sites.
By entering your site details it registers your site (which doesn't
have to be a Site Build It one) as a site that is willing to exchange
links with other sites that have a similar theme/topic content (the
engines weight a link less heavily if the linking site is not of a
similar nature to yours)
It also searches for similar sites, ones with topical content that
relates to yours.
Like I said, it's a free service, so make use of it.
About the author:
Phil Wiley is the author of the best selling book Mini Site Profits www.minisiteprofits.comand
writes the free weekly Letter from Phil at www.ozemedia.com
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