Where you place your affiliate links on your
website can really make a difference on how many clicks you end up
getting and, since every click means a potential sale, this is an
important aspect of internet
marketing.
Research has shown that the most effective affiliate links are text
links. Yes, plain text links. Not big flashy banner ads like most
affiliate website are filled to the brim with. What happens is, you
write a great article (or have one created) about the product or
something related to the product and stick the link into your text.
This allows interested readers to see the link as they are reading and
click on it.
Of course, your article and your link have to work effectively together
to make this happen. A bad article and an unrelated link to an unknown
product are not likely to make the profits roll in.
So the next time you are out to choose an affiliate link, try placing a
relevant link in a great article that is well optimized for search
engines and see how it works out for you.
Keyword density and placement are important parts
of optimizing your articles for search engines. Search engine spiders
scan a page in a way that makes it important to place your keywords
where they will be detected and recognized as a keyword, so that your
article will come up when someone searches for that keyword.
What is a Keyword?
A keyword is a word that is going to be placed in your article several
times, not just once as that would make every word a keyword. When a
spider sees that you have a word placed several times in an article, it
will determine that your page may be useful to users that search for
such a keyword.
Over Optimizing Your Articles
It is important to note that there is also such a thing as over
optimizing your articles for particular words, this is known as
"keyword stuffing". When you stuff keywords in an article a spider will
detect that you are trying to trick it into placing your article high
in the search engine results for that word, and will instead penalize
your site and your page for doing such. This may even affect the
rankings of your other pages or get your site blacklisted from a
particular search engine if you are found keyword stuffing too many
times.
What is Keyword Density?
Keyword density is how many times your keyword is placed in your
article. Most use a percentage to determine how many times they will
put a keyword in an article. For instance, if you have a 500 word
article and want to achieve a keyword density of 5%, then you will need
to have the keyword in your article exactly 25 times. You can find
hundreds of resources and guides recommending one keyword density over
another and the reasons behind the logic, however, in the end you will
have to determine which density is more profitable for your articles.
Each webmaster as their own density that they like to achieve based on
past results. As long as you don’t over optimize and you are making
sufficient profit from your rankings, then you can choose whatever
keyword density you like.
The Right Density
No matter what exact density you choose, it is important to place
keywords so that there are more at the beginning and end to produce an
hour glass effect. Having the right keyword density in your article
makes it more likely that you will make money off of that article
because it will rise in the search engine results and be seen by more
people.
Article Source: http://www.articlesbase.com/business-articles/
make-money-online-guide-the-best-place-to-place-affiliate-links-on-
your-website-815098.html About the Author
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